Leslie Greenwood will share practical insights on creating evangelists for your brand and the importance of community in this process. 

Key points:

• Defining evangelists: Learn how evangelists differ from ambassadors or influencers and how to identify them within your ecosystem.
• Engaging evangelists: Discover effective strategies to engage and motivate your evangelists, strengthening their connection with your brand.
• Amplifying evangelists: Explore tactics to amplify the voices of your evangelists, creating a network that drives brand growth.
• Measuring success: Understand the beginning metrics to track the impact and effectiveness of your evangelist-growing efforts.