Influencing and Implementing GTM Strategies within Organizations _session banner
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Influencing and Implementing Go-to-Market Strategies within Organizations

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Efficient growth has become a household name in organizations. In this era of budget cuts, AI, right-sizing, and GTM, how do you make sure your voice is heard? More importantly, how to you influence go-to-market strategies to drive revenue? Join a panel of inspiring women who are breaking barriers and redefining leadership in the B2B world. These changemakers will share how they’ve overcome challenges, led with innovation, and are influencing and implementing GTM strategies within their organizations. Learn from their experiences and get actionable insights on how you can make an impact and shape the future of B2B.

Key Takeaways:

  • Breaking Barriers: Hear stories from GTM leaders on how they’ve overcome obstacles in B2B and led with trust and empathy
  • Redefining Leadership: Learn how these GTM Leaders drive innovation and foster diversity.
  • Shaping the Future: Discover how the GTM Leaders are influencing the future of B2B.
  • Practical Advice: Get tips for building your influence and making an impact in your career.

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Speakers
Karthi Ratnam
Karthi Ratnam, Director of Go-To-Market at GTM Partners
Impact-driven category designer and a marketing-driven business consultant focused on converting customer engagement and experience into tangible revenue. Responsible for designing & running enablement programs that demonstrate the value prop of GTM Partners' services.
kolene-hammer
Kolene Hammer, Senior Director of Sales, North America at OpenSesame
Experienced Sales exec with a demonstrated history of working in the telecommunications and e-learning industries. Skilled in Sales, Cold Calling, Sales Operations, Customer Retention, and Sales Management.
Judith Hammerman
Judith Hammerman, SVP, Cloud Growth at Acxiom
A dynamic and results-driven technology revenue executive, with a proven record in leading significant growth. Offers extensive experience in cloud infrastructure, data and identity platform technology, and AI. Demonstrated expertise in developing and executing go-to-market strategies. Proficient in leading high-performing teams while engaging stakeholders across various levels.

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